| Direction: Study the following passage carefully and answer the questions given below: |
| Traditional media regulation is becoming significantly challenged by the user-centricity that is a feature of the contemporary media environment. Social media means that users are able to exercise far greater control over the types of media that they wish to consume and can also actively produce content. The traditional approach to media regulation is that there are a relatively small number of users who produce the media, coupled with a large number of those who consume it, who are powerless to directly influence the content. This means that the regulatory framework that was previously used which was founded on a command and control framework is inappropriate for a situation where there are substantial producers of content. Regulatory action in social media is typically focused upon disclosure of interest, protection of children, codes of practice and the prohibition of offensive material. |
A) Focused upon disclosure of interest
B) Command and control framework
C) Small media producers and large viewers
D) Users have exercise far greater control over
Correct Answer: C
Solution :
(c) Reasoning type: Criteria Reasoning Focus of the question: Assumption Relationship analogy: Degrees of a Characteristic Analogy The traditional approach to media regulation is that there are a relatively small number of users who produce the media, coupled with a large number of those who consume it, who are powerless to directly influence the content.
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