Banking Computers Science United Bank of India PGDBF Manipal Exam 07-08-2016

  • question_answer
    The term CRM means ____

    A)  Customer Recognition Management

    B)  Customers Relative Meet

    C)  Customer Relationship Management

    D) Channel Root. Market

    E)  Customer Retention Manager

    Correct Answer: C

    Solution :

    [c] CRM stands for Customer Relationship Management which is a system for managing a company's interactions with current and future customers. It often involves using technology to organize, automate, and synchronize sales, marketing, customer service and technical support.


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